Infibeam Launches Its Own Branded Mobile Phones

India's largest eCommerce retailer, Infibeam.com has partnered with a global mobile phone manufacturer to launch a series of unique mobiles with features and applications that appeal to Indian consumers. Through the partnership, Infibeam will introduce selected few but highest quality mobiles to cater to fashion forward and tech savvy users in India.

Speaking on the launch, Vishal Mehta, CEO & Founder of Infibeam.com said "India has over 400 million mobile phone subscriber base with 10 million new users being added every month. The recent auction of 3G in India opens up great opportunities to think of mobile phones as a platform and offer services such as eBooks, mCommerce, mobile payments as well as other digital media" He added, "The company targets to scale up its handset sales by introducing models with applications that are well suited to offer these services to Indian consumers at competitive pricing."

The company has already launched its initial three models I666, I5000 and I500 at attractive price points. I666 with its qwerty keyboard is aimed at the business user and is equipped with a G-Sensor. I5000 is a stylish flip phone with glossy red color aimed at the fashion savvy clientele and comes with Bluetooth and EDGE. I500 with a WQVGA touch screen and a 3.2 inch high resolution camera is the topmost mobile in the line-up. All the phones support GSM quad-band and come with features such as FM Radio, Camera, Wi-Fi, Java, Dual-SIM, multi-language support, memory card extensibility etc.

The launch of high quality mobile phones is only a pioneering step as there is more in store. Infibeam will continue to introduce specialized phones and is also looking at tie-ups with consumer facing brands in India and providing content services and applications. Offering a wide range of eBooks, Consumer Durables, Gifts, to innovative technology such as Pi, its own eBook Reader; Infibeam.com is aptly a shopper’s paradise and the most touted online shopping site in India.

About Infibeam
Infibeam.com owns and operates an e-commerce retail portal www.infibeam.com as well as customized products portal www.picsquare.com. The company also provides e-commerce and interactive marketing services to brands, retailers and media companies in India and internationally.

The company's technology services include e-commerce engine with a set of configurable features that enables Web store functionality, such as product presentation, merchandising, shopping cart, and checkout. It also offers Web store management tools to manage the Web stores administration, product and catalog content, and reporting; Web infrastructure and managed hosting; order management and processing; and reporting and analytics services.

In addition, the company provides fulfillment services, customer care services, interactive marketing services, and online advertising and design services. Infibeam.com was founded in 2007 and is headquartered in Ahmedabad, Gujarat.